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Issue #23-- A New Food Additive on the Horizon
June 30, 2005

Healthy Eating Tips!
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June 30, 2005 Issue #023

TABLE OF CONTENTS

1) New Food Additive on the Horizon
2) New Format Coming



New Food Additive on the Horizon

A San Diego based company, Senomyx, has developed a taste-receptor technology that can enhance the sweet and salty tastes and can mimic MSG. There's a different compound for each flavor and food manufacturers are going to use them to reduce the amount of salt, sugar or MSG in their processed foods. Kraft, Campbellís Soup, Nestle and Coca-Cola have signed on with Senomyx.

The additives are scheduled to hit the market in 2006.

Senomyx is a biotech company and their new flavor enhancer technology is proprietary.

In a news release dated 07/03/2005, Senomyx claims that they're the first biotech company to receive GRAS status through the Food and Extract Manufactures Association (FEMA). They bypassed the FDA's lengthy approval process and instead got their GRAS approval based upon a three-month safety study done on rats.

These chemicals won't be listed on the label because they'll be used in small enough amounts that they can legally be included in "artificial flavors." So, you won't know if the processed foods you're eating from the four companies who have signed on with Senomyx contains these biotech ingredients designed to trick your taste buds.

These ingredients put up a BIG RED FLAG for me. How can a three-month safety study on rats tell anything about the long term effects these chemicals will have on humans? It can't!

And, since a biotech company is producing these ingredients, using proprietary technology, my big question is are they genetically modified? I havenít been able to find the answer to this question.

As I see it, they short cut their way to GRAS status, and are claiming to be safe without real proof that they are in fact safe. Other additives that have come onto the market in recent years, without adequate testing, proclaimed safe and then shown to produce adverse effects include the infamous Aspartame also known as Nutrasweet, Olestra and Splenda.

Keep an eye open for more information in the press in the upcoming months



New Format Coming

I'm going to be changing the format of this ezine in the coming months and I would like your input.

I would like to make it briefer and more of a tip-type newsletter. I've been late on more than one occasion in getting this out on time, and with a shorter format, I'll be able to get it out on time more regularly.

What I would like to know is:

  • What do you want?
  • What would you like to read about?
  • How long? One or two sentences, a paragraph, or a few paragraphs?
  • What kind of things would you like to have included in the newsletter?
  • A tip every month?
  • Or alternate a tip one month, a recipe the next month?

Send me your ideas



Healthy Products and Services

The 2004 Edition of FOOD ADDITIVES: A Shopper's Guide To What's Safe & What's Not lists 800 food additives classified according to safety, whether they may cause allergic reactions and if they are GRAS Generally Recognized As Safe) by the FDA. New to this edition is information on how to identify genetically modified produce in the grocery store. It's a handy pocket-sized book that you can carry with you when you shop to help you read food labels and make sure the food you're buying has only healthy ingredients. It will help you choose healthy foods when you shop and keep harmful chemicals out of the food you feed your family.

If the above link doesn't work, copy http://www.healthyeatingadvisor.com/foodadditives.html into the address line on your browser.

HEALTHY EATING: For Extremely Busy People Who Don't Have Time For It tells you what's healthy and what's not in a clear, concise and easy-to-use format. It gives you a system so easy to use that you can't help but succeed at eating healthfully. In less than 15 minutes, you will know how to choose healthy food and be on the right track to eating healthfully.

If the above link doesn't work, copy "http://www.healthyeatingadvisor.com/healthyeating.html" into the address line on your browser.

Healthy Eating Coaching
If you would like personal, one-on-one help to get yourself eating healthfully, I offer healthy eating coaching/nutritional consulting services by telephone. The first session is free. You just have to pay for the call.

To schedule your no charge evaluation, send me an e-mail with NO CHARGE EVALUATION in the subject line. Tell me what your concerns are, what times you are available, and what time zone you're in. I will send you an e-mail with your appointment date and time, and the phone number for you to call.




Written by Christine H. Farlow, D.C.
Your Personal Online Healthy Eating Coach
(c) copyright 2004 HealthyEatingAdvisor.com

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